Channel Marketing Manager

Job Description

This is a new position working directly with our America s Channel Sales Team. You will use market insights to design and execute a content-based marketing strategy, develop engaging content propositions, and distribute them into the market through various channels. This role requires an aptitude for analyzing data and metrics to refine and adjust the marketing plan over time. You must be a self-starter with an entrepreneurial approach, who will bring energy and enthusiasm to play a key role in supporting the growth of the business.

Duties/Responsibilities

  • Identify and develop market insights and the resulting content strategy for addressing the B2C Customer Engagement marketplace in America
  • Collaborate with internal and external teams to draft content pieces and manage the ongoing weekly production of the content
  • Plan and manage the delivery of the content through selected channels in partnership with marketing

Education and Experience

  • 5 years of experience in B2B content marketing, including content strategy, production, field marketing
  • Knowledge of the contact center B2C digital customer experience marketplace
  • Bilingual English and Spanish or Portuguese is preferred

Location